The short answer: AI can take the first pass on most of the writing, sorting, summarising and planning work in a small business: reply templates, follow-up emails, content plans, document summaries, spreadsheet clean-ups, research briefs and onboarding packs. You still check, decide and send. Keep pricing, hard conversations and final sign-off on legal or financial matters with a human.
Founders often ask me on discovery calls for "the list". Not the theory. Just: what can I hand over on Monday?
So here it is: eleven tasks, each with how to do it in Claude (the AI assistant made by Anthropic) and how hands-on you still need to be. Then three to keep. For the thinking behind why a task goes to AI, a person or you, read how to decide who gets each task. This post is the practical list.
What do you need before you start?
You need a Claude account and one Project set up with your business context. A Project in Claude is a workspace where the files and instructions you add are used across every chat inside it. Projects are available on all plans, including free accounts, which can have up to five (Claude Help Centre). Add three things to start:
- A one-page "about my business" note: what you sell, who to, and your prices.
- Three or four examples of your own writing that sound like you.
- A short instruction, such as "Write in British English, plain language, no hype."
11 tasks to hand to AI this week
1. Teach it your voice once
Most AI writing sounds generic because nobody told it what "you" sounds like. Fix that before anything else.
- In Claude: Paste your writing samples into a chat and ask Claude to describe your voice in 10 bullet points. Edit the list, then save it into your Project instructions.
- How hands-on: Medium, once. About 30 minutes of editing, then it carries into every chat in that Project.
2. Turn a brain dump into a prioritised week
The one I recommend most to founders with ADHD. Get it out of your head and let something else sort it.
- In Claude: Type or voice-note everything on your mind, unfiltered. Ask: "Sort this into must do this week, should do, and park. Then give me a day-by-day plan with no more than three priorities per day."
- How hands-on: Low to medium. You check the priorities match reality and move anything it got wrong.
3. Write reply templates for the questions you answer every week
Pricing questions, availability, "do you work with...". You answer them on repeat.
- In Claude: Paste five recent enquiries and your actual replies. Ask Claude to create a reply bank: one template per question type, with gaps marked for personal details.
- How hands-on: Low after setup. You personalise the first line and send.
4. Turn call notes into a follow-up email and action list
The follow-up is where good calls go to die. AI gets it drafted while the call is still fresh.
- In Claude: Paste your notes or transcript. Ask for a short follow-up email confirming what was agreed, plus a separate action list with owners and dates.
- How hands-on: Medium. Check every commitment is accurate before it goes to a client.
5. Plan a month of social posts from one piece of content
One blog post, podcast episode or webinar can feed a month of posts.
- In Claude: Upload or paste the source content. Ask for a four-week posting plan with post angles, hooks and draft captions for each platform you use.
- How hands-on: Medium. You choose which posts go out and tweak the captions so they sound like a person.
6. Summarise a long document in plain English
Supplier terms, a policy update, a report you were meant to read. AI gives you the gist and the questions to ask.
- In Claude: Upload the file and ask: "Summarise this in plain English, list anything that affects my business, and give me five questions to ask before I agree to it." Claude accepts PDFs, Word documents, spreadsheets and more, with PDFs up to 1,000 pages in a chat (Claude Help Centre).
- How hands-on: Medium to high. A summary is not advice. Anything binding still gets read properly, by you or a professional.
7. Tidy a messy spreadsheet
Duplicate contacts, inconsistent categories, five spellings of the same client.
- In Claude: Upload the CSV or Excel file and say exactly what "clean" means: "Remove duplicates, standardise company names, add a column for client type." Note that Excel files need code execution and file creation switched on in your settings (Claude Help Centre).
- How hands-on: Medium. Spot-check 10 to 20 rows before you trust the whole file.
8. Find the themes in customer feedback
Reviews and survey responses tell you what to fix and what to sell harder, if you ever read them together.
- In Claude: Paste the feedback (with names removed). Ask for the top recurring themes, the exact phrases customers use, and one change you could make for each theme.
- How hands-on: Low to medium. You decide what to act on.
9. Build a market or competitor research brief
Before a pricing review or a new offer, you need to know what else is out there.
- In Claude: Ask for a research brief on three to five named competitors: their offers, positioning and public pricing. Claude's Research feature is included on paid plans, starting at Pro (Claude pricing).
- How hands-on: Medium. Click through to the sources it cites and confirm anything you plan to act on.
10. Draft a job brief or an SOP
You supply the knowledge, AI supplies the structure.
11. Create a client onboarding checklist and welcome pack
New clients need the same information every time. Write it once, properly.
- In Claude: List what happens from "yes" to the first deliverable. Ask for an internal checklist plus a client-facing welcome email and a one-page "how we work together" guide.
- How hands-on: Medium, once. Then low each time you reuse it.
AI does, you do: the quick reference table
The split for every task above. Print it and work down it.
| Task | AI does | You do |
|---|
| Voice setup | Describes your style from samples | Edit and approve the description |
| Brain dump to plan | Sorts and schedules | Confirm priorities |
| Reply templates | Drafts one per question type | Personalise and send |
| Call follow-up | Drafts email and action list | Check commitments, send |
| Social plan | Angles, hooks, draft captions | Choose, tweak, post |
| Document summary | Plain-English gist and questions | Read anything binding properly |
| Spreadsheet tidy | Dedupes, standardises, adds columns | Spot-check rows |
| Feedback themes | Groups comments, pulls phrases | Decide what to change |
| Research brief | Gathers and organises sources | Verify before acting |
| Job brief or SOP | Structures your explanation | Check it matches reality |
| Onboarding pack | Checklist, welcome email, guide | Approve once, reuse |
Notice the pattern: AI never sends, signs or decides.
Which tasks should you keep human?
Keep anything where the relationship, the money or your legal position depends on judgment in the moment. AI can help you prepare for these. It should not do them.
1. Pricing and negotiation conversations
AI can help you work out your numbers and rehearse objections. But when a client pushes back on price, you are reading tone, history and what they are not saying. That is judgment with your income attached.
2. Difficult conversations with people
Critical feedback, an upset client, ending a working relationship. People can tell when a message came from a machine, and here it feels dismissive. Use AI to organise your thoughts, then say it in your own words. My post on giving feedback without taking the task back covers how.
3. Final sign-off on legal, financial or compliance decisions
Contracts, tax, employment terms, anything regulated in your industry. AI can summarise and flag questions (see task 6), but it can be wrong with total confidence. A qualified human makes the call.
How hands-on do you need to be with AI output?
More hands-on at the start, much less once your Project knows your business. The rule: the closer a task is to a client, a payment or a public post, the more carefully you check it. Internal plans can be rough. Anything with your name on it gets a proper read.
Is it safe to put client data into AI?
It depends on your plan and your settings, so check both before you upload anything sensitive. Anthropic states that by default it does not use inputs or outputs from its commercial products, which include the Team and Enterprise plans, to train its models (Claude Privacy Centre). On individual plans, review your privacy settings.
On any plan, remove names and personal details where you can.
How should ADHD founders start?
Pick one task. Just one. Do it today, while you remember this post exists. The brain dump (task 2) needs no setup and helps immediately. Trying all 11 in one week is how this becomes another abandoned tab.
Key takeaways
- AI handles the first pass on writing, sorting, summarising and planning. You check, decide and send.
- Set up one Claude Project with your business context and voice before anything else.
- Start with the brain dump or reply templates: low setup, immediate payoff.
- The closer a task is to a client, money or the public, the more carefully you review it.
- Keep pricing conversations, difficult people conversations and final legal or financial sign-off human.
- Check your plan's privacy settings and strip personal details before uploading client information.
Frequently asked questions
Can AI replace a virtual assistant?
Not entirely. AI handles first drafts and sorting well, but it cannot chase people, notice when something feels off, or manage your calendar with judgment. The strongest setup is often a VA who uses AI to work faster.
Which AI tool is best for small business tasks?
I work in Claude, the AI assistant made by Anthropic, every day, and I like it for this list because Projects keep your business context in one place. Other assistants can do similar tasks. The best tool is the one you will set up properly and actually open every day.
How long does it take to set up AI for my business?
A basic Claude Project with your business details, voice samples and instructions takes about an hour. You will refine it over the first few weeks as you notice what it gets wrong. That upfront hour is what stops every draft sounding generic.
Do I need a paid AI plan for these tasks?
Not for most of them. Free Claude accounts include Projects, web search and app connectors. Paid plans add higher usage limits and the Research feature, which helps with task 9.
What is the biggest mistake founders make with AI?
Sending AI output without reading it. AI drafts can sound confident and still be wrong about a date, a price or a promise. Treat everything it produces as a first draft until you have checked it.
Want help setting this up?
If you would rather not figure this out alone, Claude 101 is $99 for 60 minutes one-to-one. We set up your Project, your voice and your first two or three tasks from this list, and you leave with a working setup.
If you want the bigger picture of where AI fits across your whole business, the AI Operations Audit gives you 90 minutes, a recording and a written Priority Action Plan. You can also read more about how I use Claude for business, or book a free call to talk it through.
Want this set up in your own business?
Book Claude 101Not sure where to start? Book a free call.